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How to get the most out of your consulting partner

Author :
Jon Bance
External advisers can be the catalyst for lasting organisational change, but it’s also down to you to ensure you’re making the most of the relationship.

The foundation of any successful consultancy-client collaboration is laid before even the first meeting. It starts with looking inwards to your organisation to find and define the ‘why’ behind needing help. Are you clear on the purpose of bringing in external expertise? And, crucially, are you aligned internally on your business objectives?

Whether it be solving a specific, acute problem, or executing a more comprehensive overhaul of digital infrastructure, a well-articulated strategic goal will provide the guiding star for the entire project. Once the ‘why’ is established, it can be more easily broken down and translated into specific, measurable and most importantly, achievable goals and milestones.

Why is ‘achievable’ important to stress? A general objective, such as “improving our cybersecurity posture”, is overly vague and doesn’t constitute a targeted goal that your consultancy can measure performance against. But something more precise, such as “reducing critical vulnerabilities by 90%” or achieving a recognised security certification within nine months, sets a specific challenge for your consulting partner to deliver upon, and a clear benchmark for success and failure.

Effective planning requires strong leadership from the C-suite, who must oversee initial stakeholder mapping and are responsible for navigating internal politics in order to secure the resources needed for the project.

All this initial groundwork ensures that your consultancy team is armed with clear goals and access to the required personnel and information from day one.

Shared ownership

After putting the foundations in place, cultivating a relationship with the right consultancy partner that understands your needs is the next step. Finding a consultancy with a culture of delivering strategic advice but also ‘getting things done’ is critical.

It’s important to look for a partner with a proven track record of execution – one that moreover aligns with your specific business challenges. For example, this could be experience in navigating more sensitive, high-stakes projects or in rescuing an unsuccessful programme to restore confidence in company leadership.

However, the right consultancy doesn’t just arrive on site with a generic, ‘boilerplate’ framework or one that has worked in the past, but rather listens and responds to your problem statement.

The most successful consultancy-client relationships also require complete integration of teams. This means introducing your consulting partner to daily operations and nurturing open lines of communication between them and operational teams.

Transparency is key to the partnership; both sides must be comfortable raising concerns and addressing issues head-on, ensuring that your consultancy isn’t just working for you but with you, sharing ownership of strategic challenges and project successes.

Driving tangible outcomes

The delivery of measurable results in line with your specific business goals is the ‘bottom line’ for a successful consultancy collaboration.

On the client side, this means keeping the focus on execution and tangible outcomes. Moreover, driving for incremental value, rather than waiting for a single all-in-one delivery at the end of a long project, is the cornerstone of an effective approach. Quicker wins build momentum and maintain stakeholder engagement while still allowing for necessary course correction should circumstances change or problems arise.

At the same time, a data-driven approach – underpinned by a clear set of key performance indicators – moves the assessment of success from subjective opinion to objective fact, allowing for more honest conversations between teams about what’s working and what isn’t.

Finally, the best consultancies work to ensure that once the project is over, the organisation can sustain its new systems and processes well into the future. But the client too has a part in this: it’s important to make sure you’re training and upskilling teams in line with new capabilities, and maximising the transfer of expert knowledge from your partner consultancy.

Engaging a consultancy is a significant investment, and the return depends on careful planning, active management and cooperation, as well as a clear focus on desired outcomes. But when these elements are in place the right partner can be the catalyst for lasting organisational change, not just delivering a project but empowering your organisation to thrive in the face of new challenges.

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