The foundation of any successful consultancy-client collaboration is laid before even the first meeting. It starts with looking inwards to your organisation to find and define the ‘why’ behind needing help. Are you clear on the purpose of bringing in external expertise? And, crucially, are you aligned internally on your business objectives?
Whether it be solving a specific, acute problem, or executing a more comprehensive overhaul of digital infrastructure, a well-articulated strategic goal will provide the guiding star for the entire project. Once the ‘why’ is established, it can be more easily broken down and translated into specific, measurable and most importantly, achievable goals and milestones.
Why is ‘achievable’ important to stress? A general objective, such as “improving our cybersecurity posture”, is overly vague and doesn’t constitute a targeted goal that your consultancy can measure performance against. But something more precise, such as “reducing critical vulnerabilities by 90%” or achieving a recognised security certification within nine months, sets a specific challenge for your consulting partner to deliver upon, and a clear benchmark for success and failure.
Effective planning requires strong leadership from the C-suite, who must oversee initial stakeholder mapping and are responsible for navigating internal politics in order to secure the resources needed for the project.
All this initial groundwork ensures that your consultancy team is armed with clear goals and access to the required personnel and information from day one.