News

Firms should augment their consultants with AI

Author :
Jon Bance
In recent months, a growing number of consulting firms – including the Big Four – have announced reductions in graduate recruitment, opting instead to deploy AI technologies to handle entry-level tasks.

Amid this shift, a more balanced approach is needed– one that leverages AI to enhance human potential, rather than replace it.

Graduate roles are intended to be necessary training for the industry professionals of tomorrow.  Replacing graduates entirely with AI tools may be a short-term fix and efficiency burst, but ultimately damaging to the industry long-term, as talent is no longer gaining experience.”

With the UK’s Big Four accountancy firms – Deloitte, EY, KPMG and PwC – significantly increasing adoption of generative AI to automate the entry-level administrative tasks, graduate job intake is seeing the chop with cuts as high as 29% in some firms. The drop in graduate hires also follows a challenging period for the consulting sector and the need for cost-cutting measures.

This strategic shift may align with UK government goals of becoming a global AI hub, with projections suggesting AI could add £200 billion to the economy. However, firms face the challenge of low public trust in AI, and the battle of whether AI tools are mature enough to fully replace talent in any capacity.

Resource augmentation with AI is a key part of an innovative consultancy approach, but AI tools should not be wholly used to replace talent, even for entry-level tasks.

While the UK is leading the charge when it comes to the goal of becoming a global AI hub, this AI-focused approach cannot ignore the fact that we are also a global leading exporter of quality management and technology consultancy. It is in our best national interests to ensure that we don’t sabotage our talent, not just today’s talent, but also the talent of the future, by choosing to replace them with AI bots for cost-cutting, ease or laziness.

As AI continues to drastically reshape the landscape, headlines often focus on job displacement and the automation of teams. The reality is far more nuanced, with AI redefining how people work, accelerating existing teams, rather than replacing them. When it comes to the makeup of delivery teams, for example, especially in software engineering and development, AI can help generate clean, functional code faster than ever.

This is especially impactful in more repetitive or templated development tasks, yet still critically requires human oversight, strategic thinking and wider contextual understanding. Much like the automation wave of the last decade, AI is taking on repeatable, rules-based tasks. This frees up skilled professionals to focus on higher-value work such as design, strategy, stakeholder engagement, and innovation.

Future-proof workforce

The best team approach will focus on resource augmentation rather than replacement, and that AI cannot be a complete replacement from graduate roles for the future of the industry.

We see agentic AI as a smart partner, offering suggestions, surfacing insights, and proposing next steps. But the human remains in control, making the final decisions and applying judgment. It’s one component of the broader delivery model, with the best outcomes coming from teams blending AI tools with human expertise, empathy and domain knowledge.

By axing their entry-level teams, firms such as the Big Four are putting their future talent flow at risk. Training the teams of the future is a massive responsibility for the leaders of the present, and so turning to AI to preserve seven-figure partner pay-outs ultimately doesn’t address the issue.

AI plays a part in helping grad roles, then, but is by no means their replacement.  If consultancies want to ensure they are truly future-proof, then bringing in new and future talent, alongside adequate training to maximise value from the technology of today and tomorrow, is the best course of action.

A human-led approach cannot be replicated or surpassed by AI. Consultancy at its core relies on building that human connection with clients, and an empathy-led approach needs that relationship to flourish to get the most from that relationship. An AI tool simply cannot replicate that, and thus the result is purely sabotaging the operational teams of the future for short-term benefits in the present.

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